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Sunday September 5th 2010

‘Social Media’ Archives

Blogging tips for businesses

Blogging tips for businesses

Occasionally I like to take the time and review current books I am reading about the online industry within this blog. Currently, I have finished a rather informative and professional book about how to increase ones customer base and online traffic through the creation of a blog. Eric Butow & Rebecca Bollwitt creatively discuss different [...]

Social Media influences customer-buying habits

Social Media influences customer-buying habits

It is no secret that the two main social media sites, Facebook and Twitter, are influencing not only the way we communicate and connect but make decisions. Is it possible that social media is transforming our decision-making and even information seeking abilities? Absolutely! According to Chadwick Martin Bailey, the author of a recent study in [...]

The power of Twitter

The power of Twitter

The majority of Americans have heard about the social networking site known as Twitter and the special jargon that accompanies this site known as ‘tweeting, chirping, twitpic, etc.’ The basic premise of the site revolves around posting a brief statement, quote, idea, or status about yourself or something you perhaps might be doing at the [...]

Words of Wisdom from a Communication Sage

The advertising and communications industry is changing so rapidly that keeping up on current happenings is a constant feat. On Wednesday, September 9th, Douglas Tanton, a native of Canada, our northern neighbors, paid Imagewest a visit. Tanton has more than 20 years of expertise in International non-governmental organizations, non-profit, and [...]

The Beginning of the Digital Revolution

The communication world is changing so rapidly that in order to remain current one must be able to tackle digital media. Becoming an expert in these fields is no longer a pleasure but a necessity. The medium of print is vastly diminishing within mass communication, in fact as Cliff Shaulta, associate professor of ad and pr at WKU stated "we have [...]